Melanie, a skilled Somatic Experience and EMDR practitioner, felt overwhelmed & burnt out trying to launch her community, The Waiting Room.
We simplified her systems, raised her rates, & freed up her time. With renewed energy, and a clear strategy, she launched her new offering.
Now? She's expanded her heart-focused work by adding The Waiting Room Community.
The step by step framework set Melanie up to feel calm & nourished while offering deeply meaningful support to the clients who light her up.
You look at your schedule and feel proud.
Your work is meaningful. Clients are healing in ways they never imagined.
You’ve invested years in advanced trainings and intensives.
And yet… there’s a whisper:
You’re meant for more.
But then reality sets in.
No roadmap. No clear way to turn your expertise into something structured and engaging.
You ask yourself:
🔹 Should I train other therapists?
🔹 Create a relationship workshop?
🔹 Teach educators how to make their schools more trauma informed?
The good news? You don’t have to do it alone.
I’m Esther Goldstein, LCSW.
When I started creating trainings, I was overwhelmed...
CEUs, ethics, content, marketing…
But after years of refining, outsourcing, and learning what works...
I built a thriving trauma training program
Now, I help experienced trauma therapists like you create impactful workshops, trainings & courses
This 6-month program walks you through every step...
From idea to clarity, creation, and launch.
"Being part of Esther’s community was a turning point. She's cultivated a community that is deeply wise and supportive.
Being surrounded by these skilled & thoughtful therapists has given me the support and confidence I was seeking. I felt both deeply supported and challenged.
And, most of all, Esther's heart-centered, strategic mentorship gave me the clarity and confidence to grow in a way that feels aligned with my clinical integrity, and allows me to reach the clients who I do my best work with."
Debra joined to streamline her practice and expand her reach. She zoned in her messaging, optimized her presence [online & IRL] & built the foundation for her signature course.
Launching her website and using our sessions for growth has allowed her to set herself up for a sustainable long-term growth plan.
Since beginning our work, Debra has tapped deeper into her passion for this work. She has created systems to become more visible that continuously opens new possibilities for expansion and impact.
- 12 Live Group Calls with Esther
- 1 Deep-Dive Strategy Call with Esther (90 min)
- 2 Monthly 1:1 Calls with Copy & Marketing Team
- 1 Monthly 1:1 Call with Logistics/Systems Specialist
- Automations + Business Systems Set-Up
- Weekly Micro-Support & Content Review
- Templates: CRM, Legal, Onboarding, Marketing
- Admin Support from Onboarding to Off-Boarding
I’m Esther Goldstein, a trauma specialist, licensed clinical social worker, published author, and the founder of a multi-six-figure group practice.
Over the past decade, I’ve supported individuals through anxiety, depression, & complex trauma—and I’ve dedicated myself to spreading trauma healing as a way to transform lives.
But my work has never been limited to the therapy room.
Within my group practice, I created a space where therapists could grow together—supporting each other, sharing resources, and receiving ongoing consultation.
This community-based model, rooted in collaboration, is what birthed my trauma training program.
It started as internal training and has since grown into a nationally recognized Trauma Training program [with CEUs] that has served over 180 clinicians and continues to expand.
Alongside clinical work, I’ve mentored dozens of seasoned therapists and healing professionals to step beyond the 1:1 model—guiding them in creating their own signature programs, workshops, and trainings that reflect their expertise and expand their reach.
If you're ready to build an offering that's clinically sound, and aligned with your values, I’m here to help you take the next step.
It's your time to create impact and support those in the communities you love to serve. You don’t need to wait for permission.
You don’t need someone to hand you the mic.
It's time to widen your impact, & build a legacy ; I’ll walk you through how.
Absolutely. Many therapists come in with just an idea. Throughout the program, we’ll help you refine your vision, structure your offer, and create a clear path forward. You don’t need to have everything figured out—this program is designed to guide you every step of the way.
On average, you’ll need 1-3 hours per week to attend coaching calls, go through the training materials, and implement what you’re learning. The program is designed to fit into your schedule without overwhelming you.
Yes! We offer step-by-step guidance and provide expert support for systems, automations, and tech setup. You’ll also have a dedicated CRM & automation expert to help you build and optimize your backend processes.
Results vary depending on where you start and how much you implement, but past clients have successfully launched group programs, consultation services, and full trainings within the 6-month program. Our goal is to help you create a structured offer, attract the right clients, and scale sustainably.
You’ll have lifetime access to the Ethical Business Lab curriculum, meaning you can revisit the training whenever needed. If you want continued 1:1 support, we offer options for extended coaching and mentorship.
Let’s be honest—when something matters to you, you’ll figure out how to make time for it.
The truth is, this program is designed to save you months (maybe even years) of trial and error on your way to business success.
If you’re feeling pressed for time right now, that’s exactly why this program is going to help you.
Here’s the thing: you don’t have the luxury of wasting time trying to do everything on your own, hoping the strategies you’re trying will actually work.
If you're questioning whether you can give the program the attention it deserves, I’d recommend taking a quick look at your calendar, assessing your time, and planning it out.
The best part? You’ll have lifetime access to the Business Lab library, which means you can go through the material at your own pace. Plus, the live calls are just 1 hour a week for the next 6 months, and that’s where you’ll get a ton of support. You won’t be doing this alone.
We’re here to make sure you get the guidance you need while fitting it into your schedule. A busy life doesn’t have to hold you back from building your successful business!
I completely understand how you’re feeling. It’s so common to invest tens of thousands of dollars in your education, whether that’s for your master’s or advanced certifications. You’ve already made a significant commitment to your knowledge and skills with the goal of helping others. But when it comes to investing in creating or streamlining your own course and building an online business, it can feel like a whole different kind of decision.
The truth is, building a successful business as a therapist requires investment. Whether it’s in a program like this, hiring extra help, or investing in the right tools, those investments are the ones that will help you achieve your goals—and ultimately help more people.
Here’s something to consider: A good investment doesn’t just pay for itself—it multiplies itself. When you invest in the right strategies and support, you can earn 3-5 times the amount you put in, both in income and in the time you save. Plus, the quality of your life and the impact you make will be elevated, because you’re no longer trying to figure it all out alone.
I know how deeply you care about helping others, and expanding your reach can make a profound difference. But to do that, you need to ask yourself: What investment will help me move forward and create a bigger impact?
If the financial commitment feels too heavy right now, that’s okay. It’s important that you feel comfortable with your decision. If this feels like it would cause stress, it might be better to wait until the time is right. Or, you might consider our Buy Now, Pay Later options, which allow you to spread the payments over time.
Ultimately, my goal is to ensure that when you do invest, it supports your long-term success in building a thriving practice and reaching more people with your healing work. You are absolutely worth the investment—and the return on that investment will not only pay for itself but will bring exponential rewards to your life, your income, and the many lives you touch.
1) Magnetic Messaging
Our expert copywriter collaborates with you to craft messaging that resonates deeply with your audience, ensuring it's not only compelling but also drives action.
2) Expert Strategy
We create a step-by-step blueprint for your success, from conceptualizing your ideas to aligning content and refining your process—all the way through to launching and delivering exceptional results for your customers.
3) Proven Systems and Funnels
We provide you with ready-made systems and funnels that have already been tested and refined. We’ll personalize these templates to fit your unique needs so you can skip the trial and error.
Set up automation that works around the clock, even while you sleep.
I’m a licensed clinical social worker, trauma therapist, group practice owner, and clinical director with 15+ years of experience in mental health.
My focus has always been on helping individuals heal from trauma, anxiety, and relational wounds, using an integrative approach that combines body-based work, attachment-informed care, and depth psychology.
Over the past few years, I’ve expanded my work to support therapists who are ready to grow beyond the therapy room—guiding them in creating their own workshops, trainings, and scalable programs that align with their values and clinical expertise.
I’ve trained extensively in trauma treatment, including:
- Certified Consultant in EMDR through [EMDRIA]
- Author of EMDR for Anxiety, available on [Amazon]
- 3 years of training in Sensorimotor Psychotherapy through the [Sensorimotor Psychotherapy Institute]
- Training in levels I & II Internal Family Systems (IFS) through the [IFS Institute]
- Additionally, I consult with experts in somatic psychotherapy, attachment theory, and the neurobiology of trauma.
I began my career in community mental health, working with at-risk youth and families, and later transitioned into private practice. Today, I own Integrative Psych, a trauma-focused group practice in Long Island, NY, where I mentor and supervise a dedicated team of clinicians committed to healing work.
This Business Lab was created for therapists who want to expand their reach, share their knowledge, and step into thought leadership by developing their own impactful programs, workshops, and trainings.
By joining, you'll not only receive step-by-step guidance to craft, structure, and launch your signature offer—you’ll also learn how to market ethically, grow your visibility, and create new income streams without burning out. Many of the therapists I work with go on to become educators, consultants, or community leaders—equipped with a clear message, streamlined systems, and a business that truly reflects their passion and purpose.
As a mentor, my passion lies in helping therapists bring their big ideas to life—offering a mix of business strategy, mindset support, and clinical alignment so you can create work that expands your impact and sustains your energy. Your voice matters. Your work deserves to reach more people. Let’s build something powerful—together.
Because I’m not a traditional business coach—I’m a therapist who’s walked the path. I know what it’s like to build something from the ground up, with integrity, intention, and limited time between sessions.
I’ve built a trauma-focused group practice, created trainings and programs from scratch, and grown a values-aligned business without sacrificing my clinical work or burning out in the process.
I speak the language. I understand the ethics, the fears, and the responsibility that come with being a mental health professional. And I know how to translate your deep clinical wisdom into offers that serve your clients and support your lifestyle.
This isn’t about chasing followers or using flashy marketing tactics—it’s about helping therapists build sustainable, impactful businesses that are rooted in service, soul, and strategy. That’s what makes this different. And that’s why therapists choose to work with me.
I totally get that investing in your business is a big step. And I also know that in order to see the results you're after, you need to be 100% committed to the process. Without that commitment, progress will be difficult.
I can’t support a “half-in, half-out” approach to your business.
There’s a big difference between just consuming information and actually taking action.
If you're expecting things to magically fall into place without putting in the work, this program is not for you. It's built for those who are ready to take action and committed to their growth.
That said, we’re here to make sure that every client who puts in the work gets a solid return on their investment.
That’s why we limited time "Lifetime Access" to our entire Business Library - so you get to have access way beyond your 6 months of support with us. You'll get to see all the new additions and tweaks as we improve and grow.
As long as you’re committed to doing the work and showing up for yourself, you have nothing to worry about. We’re here to make sure you get everything you need to grow your business with confidence and create the financial success and impact you're aiming for!